Are you GUILTY OF MAKING A PURCHASE ONLINE, while still standing INSIDE A RETAIL STORE? Trust me, YOU ARE NOT THE ONLY ONE doing this!! The BUYERS OF TODAY are increasingly using RETAIL STORES as a place to just GET THE FEEL OF THE PRODUCT. Once they like it, they...
Want to establish a first class Revenue Growth Management capability within your organisation to DRIVE THE GROWTH it deserves? Then watch this special episode of BRICK & CLICK interview hosted by Sahaj Kothari with special guest RoccoKellvink, Global Senior...
Unilever’s push to raise prices of its brands in Britain in response to a fall in the pound exposed the vulnerabilities of the company – and the wider consumer brands industry – that can no longer count on selling more goods to deliver revenue...
Christmas is almost here! For most of the businesses, it is a crunch time to make the Christmas season a success, for some, it is time to reflect and focus more on the 2017 plan of action. The great British consumer has continued to show resilience. That’s good...
Saying that ‘Amazon has done well last year’ would be an understatement! We have started another year and Amazon.com continues to dominate the online space. The e-commerce industry as a whole feels like a fast pace escalator going upwards with increasingly carrying...
